Salesforce / Dreamforce to You

A year without a Dreamforce? Never! When Covid hit, and lockdown set in, Salesforce didn’t miss a beat. In 2020 we held the world’s largest tech conference exclusively online-and made it even bigger.

As the lead art director on dreamforce.com I focused on multiple iterations and updates of the homepage for this multi-page site: pre, during, and post event. It would house schedules, frequent announcements, and ultimately multiple viewing/language channels for the live event. As a team we created a cohesive online experience for our first all-digital Dreamforce, and set the bar for the company’s digital events moving forward.